STEP 4 : ADD BASE INGREDIENTS
Time to Start Cooking!
Your GPT is like a stew – the more rich and flavourful the base, the better the result. Let’s upload the essential ingredients to give your GPT depth and character.
Now that your workspace is ready and your GPT is prepped, it’s time to add the ‘base ingredients.’
These are the documents from your shopping list that shape your GPT’s knowledge and tone. Think of this step as pouring your FAQs, brand guidelines, and product descriptions into the pot, so your GPT has everything it needs to create magic!
🎥 "Add Your Base Ingredients
Upload Documents to Your GPT!"
STEP BY STEP GUIDE
Open the Upload Section in ChatGPT
In the Custom GPT Builder, look for the Upload Documents section.
Drag-and-Drop Your Ingredients / Files to Upload:
FAQs
Product Descriptions
Brand Guidelines
Social Media Posts
Customer Reviews
Sales Proposals
Tip: You can upload up to 20 files, so focus on the most important documents first.
Organise Your Ingredients :
Assign a category or tagto each document :
FAQs → Knowledge Base
Social Media Posts → Tone Reference
Brand Guidelines → Styling Rules
Test the Base :
Once uploaded, test your GPT’s understanding by asking a few trial questions :
What’s my tone of voice?
Summarise this product description in one sentence.
Refine as Needed
If your GPT’s responses feel off, adjust the uploaded documents or add new ones to fill in the gaps.
WHY THIS STEP MATTERS
Organising your ingredients saves time and ensures your GPT gets the most out of every document. Just like a chef preps before cooking, this step gives you a smooth, efficient workflow when you start uploading.
REASSURANCE FOR MISSING ITEMS
Don’t worry if your pantry isn’t fully stocked yet! Your GPT will grow with every ingredient you add, so start with the essentials and build from there. Even a few key documents can make a big difference.
COURSE OUTLINE
Let’s Cook Up Your GPT!"
Step 1 : The Shopping List
“Every great recipe starts with the right ingredients. Don’t worry if your pantry isn’t fully stocked – we’ll work with what you have!
Step 2 : Prepare Workspace
The right setup makes all the difference. With two screens, you’ll have the perfect kitchen to prepare, assemble, and cook your GPT masterpiece!
Step 3 : Mise en Place
"Every great chef knows the secret to a smooth kitchen is Mise en Place – everything in its place. Let’s organise and prepare your ingredients before we load them into the pot
Step 4 : Add Base Ingredients
Your GPT is like a stew – the more rich and flavourful the base, the better the result. Let’s upload the essential ingredients to give your GPT depth and character."
Step 5 : Season To Taste
Customise the instructions, refine its tone, and test prompts to make sure every response feels perfectly aligned with your brand
Step 6 : The Tasting Step
Let’s test your GPT in real-world scenarios to ensure it’s perfectly seasoned and ready to deliver
Step 7 : Plate Up & Serve
The masterpiece is ready! Let’s plate up your GPT, serve it to your audience, and ensure it delivers with flair
Your Questions Answered with No BS
Frequently Asked Questions
What exactly is a “brand-trained GPT”?
Think of a brand-trained GPT as your own personal assistant that actually gets your business. It’s a custom AI model we help you create, tailored to your brand’s language, tone, and values. The result? Content and responses that sound like they’re coming straight from your team, not a robot.
Why is the workshop only for ChatGPT?
Our workshop focuses on ChatGPT because it’s one of the most versatile and widely accessible AI tools available today. ChatGPT offers unmatched flexibility for customisation, allowing businesses to train it with their unique brand data and create highly tailored outputs. This makes it an ideal foundation for building a brand-trained GPT that evolves with your business.
By narrowing our focus to ChatGPT, we can dive deep into the specific techniques, strategies, and best practices that maximise its potential. This ensures every participant walks away with a comprehensive understanding and a fully functional, custom AI solution.
Additionally, ChatGPT integrates seamlessly across various workflows, from marketing and customer support to operations and content creation, making it a game-changer for businesses ready to embrace AI. While we recognise there are other tools on the market, ChatGPT delivers the perfect balance of accessibility, scalability, and power to suit a wide range of needs.
Rest assured, the skills and principles you’ll learn in this workshop can often be adapted to other AI platforms in the future, but ChatGPT is where we’ve seen the greatest success in delivering real, immediate results for our clients.
How much technical skill do I need for this workshop?
Not much at all! If you’re comfortable with basic business tools (like uploading a document or using Google Drive), you’re already there. We’ve designed this workshop to be highly accessible, with clear guidance and hands-on support. No coding or AI wizardry required.
What if I can't attend the workshop?
Shoot an email to [email protected] and we will provide access to our soon to launch 'Chat in a Box' - a DIY version of guided build and support.
Why are spots limited to 15 participants?
To maintain the highest level of value and personalisation, we’ve capped the workshop at 15 participants. This ensures every attendee gets the attention and support they deserve.
Will I need to buy any extra software after the workshop?
Nope! The beauty of this workshop is that it sets you up to reduce - not add - subscriptions. By creating your own GPT and consolidating data,you’re setting up an AI system that saves money on other tools. All you need are the basics (like Google Drive), and we guide you from there.
Is this workshop actually useful if I already have a small team handling content?
Absolutely. This workshop gives your team a serious boost. Imagine freeing up hours of their time with an AI assistant that can generate first drafts, handle FAQs, and offer brand-consistent responses—all customised to your needs. Your team focuses on what matters while AI takes care of the routine work.
Will this replace the need for a copywriter or content strategist?
Not at all! Your brand’s human touch is irreplaceable. What this workshop does is give your team a powerful tool to handle repetitive tasks, freeing up your copywriters and strategists to focus on higher-value projects and creative work. It’s all about working smarter, not replacing talent.
Can I use my GPT for customer support as well as marketing?
Yes, definitely! We’ll show you how to customise your GPT to handle FAQs, engage customers, and assist with simple support requests. It’s perfect for creating consistent, branded responses across multiple functions.
How soon will I see results from the workshop?
You’ll see value right away. By the end of the workshop, you’ll have a fully functional, brand-trained GPT ready to use. You’ll also leave with actionable prompts and guidelines that you can implement immediately to start improving efficiency and brand consistency.
What if my business changes over time - will my GPT become outdated?
Not at all! We’ll give you easy ways to update your data and prompts so that your GPT grows with your business. Think of it as a flexible, evolving tool - one that you’ll know exactly how to manage after the workshop
Can I get additional support after the workshop?
Yes! You’ll have access to post-workshop resources and the option for further support if you want extra guidance. We’re here to ensure that your GPT serves your brand as effectively as possible, long after the workshop ends.
Why does this workshop cost $47?
Because we believe in making transformative AI accessible. It’s a fraction of the $50,000+ big brands are paying for similar AI capabilities. Ourgoal is to empower SMEs with affordable, high-impact solutions—so you can get real value without breaking the bank. As you continue to structure your growth, we will be here if you need more bespoke assistance.
Do I have to share my data with Turner & Co.?
Not at all - your data stays with you. We guide you on how to structure and upload your data, but everything remains private and secure within your own systems. Turner & Co. is here to support, not to intrude!
How is this workshop different from all the other AI courses out there?
Simple: it’s tailor-made for SMEs and brand-driven, no fluff. We focus on building a real, custom solution for your brand’s needs, not generic AI advice. And our process? No hype - just actionable, practical results designed to make AI work for you.